Optimizely
Security and trust center evidence
The first all-in-one operating system for marketing
Summary
Optimizely has , and 1 expired in the CertReports index, last verified 26 Oct 2026. The strongest row is EU-US Data Privacy Framework: Inactive. This page is independent of the vendor’s own trust centre: dates, sources and caveats come from CertReports captures.
Reviewer brief
As of 19 Oct 2026, Optimizely's listing in the EU-US Data Privacy Framework registry is marked inactive, with the original certification issued 1 Aug 2017, indicating an expired status. As of 19 Oct 2026, no public evidence was found of a SOC 2 Type II report for Optimizely. As of 19 Oct 2026, no public evidence was found that Optimizely offers a BAA under HIPAA. As of 19 Oct 2026, no public evidence was found of PCI DSS validation for Optimizely. As of 19 Oct 2026, no public evidence was found of FedRAMP authorization or CSA STAR listing for Optimizely.
- EU-US DPF: expired, originally issued 1 Aug 2017 (as of 19 Oct 2026)
- PCI DSS: no public evidence found (as of 19 Oct 2026)
- SOC 2: no public evidence found (as of 19 Oct 2026)
Facts only, each dated; nothing here is inferred, scored or advised. Brief generated 19 Oct 2026; it is regenerated whenever a row changes.
Among marketing vendors
0verified rows
Category median 0, across 181 indexed marketing vendors. Optimizely has no registry-verified row yet, like 57 percent of them; its evidence is vendor-stated or reported.
ab testingcontent managementmarketing automationpersonalization
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Legal artefacts
No DPA, BAA or subprocessor list has been captured from a public page yet. Registry rows above do not depend on this.
Subprocessors
No subprocessor list captured yet.
Change history
- 19 Oct 2026EU-US Data Privacy Framework state changedState moved from Verified to Expired.
- 18 Sep 2026First indexed by CertReports2 evidence rows across 1 framework entered the index.
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Evidence against regulations
All regulations for OptimizelyHow much of each regulation’s vendor requirements Optimizely’s public evidence reaches.
Reviewing a vendor on public evidence
All articlesWhat Is a Trust Centre? Vendor Evidence vs Office Settings
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