xAd
GDPR evidence
GroundTruth turns location and predictive intelligence into real-world
No public evidencexAd and GDPR
CertReports found no public GDPR evidence for xAd as of unknown date. This does not mean the vendor is non-compliant. It means CertReports found no public evidence at the last check.
Evidence
- Kind
- listing
- Issued or listed
- 25 Nov 2016
- Scope
- xAd is a mobile advertising platform specializing in location powered mobile ads. xAd operates in the EU through its wholly-owned subsidiary, xAd UK Ltd. ("xAd UK"), and xAd GmbH, a wholly-owned subsidiary of xAd UK. We may collect non-personally identifiable information from mobile devices using cookies, scripts, web beacons, or other similar techniques. These technologies are used to collect digital actions of users that visit and use mobile websites and applications, or interact with ads presented in mobile websites and applications of our platform members. We also receive other data (e.g., demographic information) from third parties that we combine with the data we collect through our mobile advertising services. The data we collect can include a device identifier, browser and operating system type and version, device type, and other data from or about a mobile device, as well as information about users' site visits and application use. This data may be collected over time across different apps, websites, browsers or devices. We may also receive data related to the location of a mobile device from platform members and other parties. We may use data for purposes including analytics, research, reporting, service enhancements and other business operations, predicting possible relationships among different browsers and devices, frequency capping, and in multiple ways to make ads more relevant. For instance, we may use the location related data to present ads from a local business or use that and other data we collect to deliver ads that the user may find more relevant to their interests. Another example would be using this data to create "segments" - groups of users that are inferred to share similar interests. We may also sometimes collect information on behalf of our clients when asked to do so. Such information may contain personally identifiable information (including name or phone number) or non-personally identifiable information that we collect and then provide to the client. This data is retained subject to their privacy policy, and is used by us for reporting purposes. In such cases, we will provide users with a link to the third party's privacy policy and a mechanism to opt out of the collection of that data at the time of collection. xAd also collects personally identifiable information such as name, home address, email address, home telephone number, date of birth, nationality, bank details and tax identification numbers from its employees as a condition of their employment, in order to provide certain services and to comply with applicable law.
| Source | Captured | Quote | Links |
|---|---|---|---|
Data Privacy Framework list Official registry · HTTP 200 | 17 Sep 2026 | xAd, Inc.: Inactive | Live pagesha256 74f11b306c |
What GDPR means, and what it does not
"GDPR compliant" is a claim, not a certification. The verifiable facts are a public DPA, SCC usage, an EU representative, data residency options and a Data Privacy Framework listing.
Read the GDPR guide and browse all vendors with evidenceQuestions buyers ask
Is xAd GDPR compliant?
There is no GDPR certification in general use. The verifiable facts are a public data processing agreement, standard contractual clauses, an EU representative and a Data Privacy Framework listing. See the legal artefacts and the DPF row on this page, each with its capture date.
How does CertReports verify this?
Every state carries a capture date, a source and a snapshot link. Registry rows come from the official registry data; vendor statements come from the vendor’s own page or trust centre; nothing is inferred. Vendors can dispute any row and corrections ship within two business days.
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